Not The Onion

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The Onion buys rightwing conspiracy theory site Infowars with plans to make it ‘very funny, very stupid’ (www.theguardian.com)

submitted 14 hours ago by [email protected] to c/nottheonion

24 comments fedilink hide all child comments

cross-posted from: https://sh.itjust.works/post/28088684

Here’s Why I Decided To Buy ‘InfoWars’ By Bryce P. Tetraeder, Global Tetrahedron CEO ☞ https://theonion.com/heres-why-i-decided-to-buy-infowars/

And let me say, I really do see it as a family. Much like family members, our brands are abstract nodes of wealth, interchangeable assets for their patriarch to absorb and discard according to the opaque whims of the market. And just like family members, our brands regard one another with mutual suspicion and malice.

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[–] Donkter 8 points 14 hours ago

The onion was overshadowed because it stuck to an old media style and had a clunky adaptation to the internet. They've got good content now with things like Click Hole and some YouTube content but it was many many years of trying to be an online newspaper and nothing else. The saving grace of The Onion and why it's able to come back as strong as it has been is that it's the holy grail for comedy writers so it still gets the best writers in the business.