this post was submitted on 12 Jul 2023
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Absolutely. You should see some of the handwringing going on over the idea that the mere existence of Threads is a scheme designed specifically and only to destroy the fediverse (as opposed to, y'know, their actual competition, Twitter). Way too many people throwing around the phrase Embrace, Extend, Exterminate without actually understanding what it means or how it might realistically apply to this situation.
Like, let's be clear, Threads sucks, and there are plenty of good reasons to defederate with it. But it's not a plot to destroy us. Zuck doesn't even know we exist.
Isn't it "embrace, extend, exterminate"?
Yes lmao.
Guy who literally doesn't even know what EEE stands for: Meta isn't trying to EEE the fediverse, you guys don't understand what EEE even is!!1! Meta totally hasn't even heard of us guys, this is only about twitter!!
It is. People forget things. Get over it.
Wait I thought it was "embrace, extend, extinguish"?
That's the more common variant, but "embrace, extend, exterminate" is also used.
Honestly, I don't see why Threads couldn't be intended to destroy both Twitter foremost, and also the fediverse before it's big enough to pose any real threat: Mastodon has some two million monthly active users right now, which is tiny compared to Twitter/Threads, yes, but it's also not nothing, especially for what Mastodon is and how quickly it managed to reach that level of usage.
So I don't doubt that Threads has ill intentions for both the underdog and overdog. I just don't think that the fediverse can be killed that easily.
Ding ding ding, we have a winner! I don't understand how people aren't seeing this, it's blatantly obvious.
Twitter is absolutely the short term, immediate "blood in the water" target. It's not a coincidence that Threads is using ActivityPub though, it was a very calculated move.
Mastodon and the fediverse at large are the long term targets, Meta knowz they can't destroy them entirely(thanks, FOSS and decentralization!), but they don't have to. The thing some people miss when hearing about EEE is you don't need to fully eliminate competition for it to be considered "extinguished". Your competition can still be 100% functional and usable, but if they have 1% market share to your 99%, they're effectively extinguished and you'll be the leading influence on that market.