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“So tired”: Disney+, Hulu, ESPN+ prices increase by up to 25 percent in October (arstechnica.com)

submitted 2 months ago by [email protected] to c/[email protected]

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[–] UnderpantsWeevil 13 points 2 months ago* (last edited 2 months ago) (2 children)

One of the lessons of the old AOL era is that people will subscribe to a thing and then just forget they have it. So you can keep raising their prices over and over again, and they'll pay it unwittingly, until they finally bother to check their credit card statement and asking where their $96/mo is going.

Hulu and Live TV with ads: $77/month

Genuinely shocking that people would sign up for this.

[–] [email protected] 3 points 1 month ago

One of the lessons of the old AOL era is that people will subscribe to a thing and then just forget they have it.

Gyms started taking advantage of this before AOL was a thing.

[–] Maggoty 2 points 1 month ago

Hulu is the cable TV companies. They bought out the board seats to have a place where they could monetize their stuff and kill the concept of streaming your favorite show for cheaper.