this post was submitted on 27 Apr 2024
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Guitar Center’s new CEO explains why the firm’s future must prioritize premium guitars (www.guitarworld.com)
submitted 7 months ago by jordanlund to c/business
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Whenever I see the phrase "an awful lot of..." I find it's almost always reversable.

"you see an awful lot of $300 guitars"

but also:

"you see a lot of awful $300 guitars"

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[–] scorpious 6 points 7 months ago

I own/have owned just about every kind of guitar (in about 50 years of playing), and today’s “$300 guitars” can be fucking amazing.

Most recently, for example: a new Jet SSH Strat…for $200 that (with a little home TLC) I’d put up against many over $1.5k instruments. A new Squire Custom Vintage Jazzmaster (open box) for $300 that smokes (see Chris Buck vid on these).

The market is fundamentally different today and it doesn’t take a lot of money to have an A+ rig.