this post was submitted on 07 Jul 2023
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I’m wondering what their motivation was for building it so that it could join the fediverse. I guess they recognize that the fediverse is the future, and they want their hand in that space.
The most compelling theory is that it's a way of avoiding regulatory control for being a monopoly. Otherwise, their actions make it pretty clear that their target isn't to join or even compete with the fediverse, it's to go at Twitter.
That's why they've launched now and are "promising" federation "soon" (I do wonder if the launch was brought forward because it was a good time to kick Twitter and BlueSky while they were down.
Every chance that federation never happens or only when the regulatory danger becomes more real because Threads actually works out and gets a large sustainable user base.
Interesting take! This idea might play out in the courts if Twitter sues.
Don't think the monopoly thing would come up there ... it'd be out of scope for a civil suit between the corporations.
In reality, that court case is probably just proof that Musk is actually kinda shitting his pants over this, because it's the first undeniable sign that he may have literally set 10s of billions on fire. No one can react healthily to that reality.
When he bought twitter, the possiblity that in a year's time Zuck (and others, Mastodon and Substack's notes too) would just literally build their own Twitters that would viable compete would not have been on his mind. It was objective mainstream truth that "Twitter" was the one and only "Town Square". Interestingly, it was by taking that for granted that he showed the world how wrong that is ... and of course, those of us old enough to remember the "old" pre-2010 internet already knew this.
Otherwise, the whole phenomenon of a big corp promising to federate and never delivering is kinda a meme now. Tumblr promised the same last year and haven't spoken about it since.
Their goal is to consume the fediverse. https://ploum.net/2023-06-23-how-to-kill-decentralised-networks.html
The fediverse needs to collectively defederate with Meta the second it dips its toes in the water. If we allow it to metastasize here, we're done.
But why do they want to consume the fediverse?
The fedidb.org site says the fediverse has ~10m MAUs (a lot of which are probably already on Meta)
Threads got like 10m users on day 1.
It would be such a small increase in users/content for them to consume and most of the people here block ads anyway, so I feel like we’re their worst demographic.
Threads got 30M users in a day and won't even add advertisements until theyre on track to reach a billion users.
The idea that Facebook cares about the fediverse or extinguishing it is laughable. It is far more likely that the talk of federation is a) regulatory since they are under massive regulatory scrutiny around the world and subject to multiple court orders, or b) because one of the engineers or PMs leading the project is personally interested in the fediverse and wanted to build it to support it.
The term "nip it in the bud" comes to mind
Threats are easier to squash when they're small. We're a direct competitor to Meta and similar services - a tiny one at the moment, but the potential for growth makes us a target. XMPP vs Google was a comparable scale. They weren't more than a blip on Google's radar either, but that didn't stop Google from destroying them, and that all kicked off exactly the same way Meta is currently setting the stage. We can learn from history, or sit back and hope it won't repeat itself... my vote is for the former.
I’ve heard arguments for federating and defederating with Instagram, I mean Threads.
Ultimately, Meta is going to do whatever drives their profit. So if they challenge Twitter, we need to know what will drive their profit, federating, or defederating. I’m sure there will be a lot of good content on Threads over time, just like Reddit. It’s going to be interesting in the next few years…
It's open source so the base code of it is already there and it lets them attract users by already having content available. They probably saw an opportunity with Twitter going to shit, and had to push a viable product as fast as possible.
The solution to these challenges will probably be to de-federate from everything once they have successfully challenged twitter.
Great article. I especially liked the conclusion paragraph:
This makes sense to me. But why would they want to defederate? I get the whole EEE thing, to an extent, but how would defederating accomplish that as it would simply disconnect them from a big world.
this is, in essence, what happened to XMPP with Google
Do we “nerds” who care about the freedom of the fediverse care whether we can or cannot integrate with a big corporation full of users that don’t care about freedom? I suppose the fediverse is nice in part because it’s users are likely to be more technically literate and motivated than your average Instagram scroller.
From what little I've seen of threads after its rollout, no, I really can't say I'd be looking forward to it. Almost every comment I read here is interesting and civil, and meta's clientele don't tend to have a lot of overlap with "people I want near me." Threads is only a few days old, but initially looks no different and I just don't want that kind of bullshit back in my life. I forgot what it was like without it.
If it were up to me, honestly? What I would like when meta intentionally or not eventually begins acting unstable around non-meta instances, is for that to be their problem. I would like the fediverse as it is to focus on itself and its own business and bugs instead of acting as Meta's nanny the way XMPP did, and if they have problems seeing the rest of our content and federating their subscription-only metaflorps, they are able to join us where they'll be more free anyway.
Yes because decentralisation and decorporatisation is not just for nerds. It needs to be for everyone, about trying to make the world better for everyone.
True enough, but the fediverse is designed to always be able to defederate bad actors. It will always be able to defend itself from EEE. It doesnt matter what Meta does with activitypub as long as enough people dont engage to keep the rest of the fedi healthy. The minute the "extend" pivots to "extinguish," they will be mass de-federated, and the network will survive.
In the mean time, we should convince "threaders" to join the FOSS fediverse, because Meta just dumped them into our space. We gained a way to sway their audience. Thats a fine gift.
The most important thing that needs to be focused on now is inherent privacy in the FOSS fediverse, as Meta will be scrapping every last bit of public data possible on every single instance.
To prevent anti-trust suits. There's a reason meta never bought Twitter even though it could many times over, they'd be brought to court for having the top three social media platforms. If they were going to enter this space they needed something to point to and say they aren't a monopoly.