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Could Ben and Jerry’s go down like Bud light, or is their ice cream too darn delicious? (lemmyunchained.net)

submitted 1 year ago* (last edited 1 year ago) by [email protected] to c/[email protected]

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It seems Ben and Jerry's may be next in the firing line after they made waves with a provocative 4th of July tweet claiming the US is on stolen Indigenous land. Could we witness a downturn similar to Bud Light?

Or is their irresistibly good ice cream strong enough to keep their ship afloat?

Edit: Side note - in the absence of B&J, what ice cream are you turning to? I’m in AUS. So B&J was a game changer. Not anything else like it that I’m aware of.

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[–] [email protected] 7 points 1 year ago

While Ben and Jerry were still running the joint, they had a policy that the highest paid employee would never earn more than five times that of the lowest. B&J have always been based as fuck.

I mean, just read their Wiki article; a 50% of it is about how socially conscious they are/were as a company.