this post was submitted on 12 Jan 2024
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What is it about short vertical video that makes people froth insanely at the mouth? Don't "china" me on it, people whine over youtube shorts, instagram reels, they poopoo on snapchat, loathed twitter stories, and thought vine was a stupid idea. It feels like an ancient redditor thing, but I was in the 11 year club too and it's just a different type of format for media, media which can be used in many different ways, as always. Like how internet video generally is different to TV.
it's addictive, and hard to pack helpful good information into a video that short, and so it just ends up being an infinite stream of completely pointless content. it cannot be good for young children to be swiping through endless shortform content all day, either.
honestly, i've mostly stopped using reddit, and it was kinda shocking switching to lemmy, where i can consume all of the content i am interested in that was posted today, and theres just, no more. it is certainly a healthier way of using social media though.
It's not about vertical video. It's not even about China.
It's about the obscene amount of tracking that TikTok does. It makes Instrgram's privacy violations look tame. It collects data on basically anything you can think of, and then uses it to show you exactly what you want, making it more addictive than most drugs while simultaneously having all of your data sold off.
The fact that it's vertical video is bad enough on its own.
The fact that it's short means you can't actually do anything meaningful with it. Can't meaningfully set up a scenario to tell a good joke. Can't explain the context behind the educational fact you're sharing. Can't develop characters in a story. It can never be anything more than basic spectacle.
But the worst bit is the fact that it's pure algorithm. YouTube at least shows you a screen of 10+ videos for you to choose from. Or you can go to your subscriptions page and see videos from people you've specifically said you want to watch. Or use search and find videos on a specific topic (though recently YouTube has made changes that make this significantly worse than it used to be). TikTok is "watch the video we want you to watch, or skip to the next video we want you to watch" on repeat. It's incredibly patronising, and far less valuable as a user.