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I'd guess it's more of a subtle communication to the LGBTQ+ community than to Target itself. By publicly telling Target that Minnesota and Massachusets (among others) don't like the threats that Target and its employees are getting from bigots, they also tell LGBTQ+ folks that they don't like the bigotry they're facing.
I mean, Target's a huge corporation, and they can take care of themselves and their employees if they want to. (And I hope they do: of all the big corporations, I think Target is one of the better ones...as low a bar as that is.) They probably appreciate words of support from state AGs, but those words likely don't do much. But calling out the hatred of the asshats making threats to Target employees is important, too. This is an easy way to do so, I think. I appreciate the gesture, anyway.