this post was submitted on 03 Oct 2023
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131
Ad-free Facebook, Instagram access planned for $14 per month in Europe (arstechnica.com)
submitted 1 year ago by [email protected] to c/technology
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[–] [email protected] 75 points 1 year ago (18 children)

The system seems to be;

  • Add adverts
  • Make them more intrusive
  • Add more adverts
  • Make them even more intrusive
  • Everybody is fed up with adverts because there are now more adverts than content, so introduce paid version which costs more than the company would earn on ad impressions even for a heavy user, to remove ads
  • Next step might be to add some ads to paid version?
[–] Aetherians 46 points 1 year ago (1 children)

Isn't this exactly what Netflix is trying to do with their paid subscribers?

[–] [email protected] 12 points 1 year ago (2 children)

Netflix didn't start with ads, and the ads don't affect pre-existing subscription tiers.

[–] [email protected] 15 points 1 year ago (1 children)

... other than the fact that they cost more to 'make room for' the ad-supported service at and near the former price points.

[–] [email protected] 5 points 1 year ago

Did some more research and Netflix did remove their "Basic" plan when they added the cheaper ad-supported tier. They also raised the prices of their other plans, but those increases were consistent historically, so I'm not convinced the addition of an ad-supported tier caused them. Graph of Netflix prices from 2011-2023

[–] [email protected] 2 points 1 year ago

For what it's worth, Facebook didn't have ads way back in the day

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