this post was submitted on 01 Sep 2023
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It's not just you — no one is posting on social media anymore (www.businessinsider.com)
submitted 1 year ago by [email protected] to c/technology
315 comments fedilink hide all child comments
 

Social media is on the decline. Instagram is all ads. No one's posting on BeReal. TikTok is for influencers. The new place for sharing: group chats.

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[–] [email protected] 65 points 1 year ago (4 children)

Social media in general is in the following stage of Enshitification:

  • Launch
  • Growth at all costs, user focus
  • Use size to bring advertisers
  • Gradually shift focus to advertisers and money bringers
  • Ensure users are way too invested to quit
  • >> Sell out <<

It's no surprise that people only end up seeing "carefully curated" content, it's what "sells", or rather, ensures people stay in the stupid app. From TFA: "While sharing has tailed off, consuming content hasn't slowed"

I have an Insta account for some of the part time 3D printing I do, but since I'm not a "content creator", my stuff has almost zero reach. Whenever I open the app, it's roughly 1:1:1 posts of "recommended", someone I actually follow, advert. 2/3 of everything shown to me is stuff I didn't ask for, not to mention when the advertises are actual scams or fucking pyramids

[–] tronx4002 11 points 1 year ago (1 children)

I first heard the term 'enshitification' on the last episode of On the Media. Perfect description

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