this post was submitted on 10 Aug 2023
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this is a space for Cassette Futurism -- retro images, media, design and technology from the 70s and 80s
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I read an interesting analysis: We as consumers just see pictures, but to them they were a chemical processing company. That didn't translate at all to digital pictures in any way like corporate experience, mindset, technical expertise, etc. It would have been hard to mentally make the change before it hit them in the face.
There's a great video talking about this and also about how Fuji film had a different strategy and survived.
https://youtu.be/AdDIy0c5ZGo