this post was submitted on 28 Jul 2023
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Do we know any more about the plans of Tumblr for when it will join the Fediverse?
Matt did say "ASAP" at the time. Start of July saying they're still working on it, did he simply underestimate how big of an undertaking it would be?

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[โ€“] Kinglink 25 points 1 year ago* (last edited 1 year ago) (1 children)

Tumblr scared, there's porn on the Fediverse...

Also I have a feeling they lose something valuable (The ability to serve ads) for something not as important (Access to more publcly available content)

PS. They can of course serve ads, but what stops lemmy.world from connecting to them and sharing the same content ad free?

[โ€“] QuazarOmega 5 points 1 year ago* (last edited 1 year ago)

what stops lemmy.world from connecting to them and sharing the same content ad free?

That's true, I hadn't thought about that, but I wonder if he thinks that maybe Tumblr isn't popular enough to see a big loss in doing that, since at most it would just get more interactions from a community that wouldn't have joined a proprietary social network in the first place, so the missed ads would have always been missed, while in this way he gains more "free" engagement

About the porn, they could probably defederate from the largest NSFW instances at least