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Apple TV+ is losing $1B+ annually even as its subscriptions grew to ~45M in 2024; Apple has spent $5B+ per year on content since its 2019 debut. (www.rte.ie)

submitted 1 day ago* (last edited 1 day ago) by [email protected] to c/technology

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Apple is losing more than $1 billion a year on its streaming service Apple TV+, the Information reported today, citing two people familiar with the matter.

Apple has spent more than $5 billion a year on content since launching Apple TV+ in 2019 but trimmed that budget by around $500 million last year, the report said.

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[–] [email protected] 32 points 1 day ago (16 children)

That’s sad to hear. The content on there is amazing for the most part. But, apparently, not cluttering it up with a bunch of junk is actually costing them somehow.

[–] paraphrand 13 points 1 day ago

Good content is expensive. And from what I understand, the financials are all fucked up across the industry.

Just look at Netflix, they just blew $320 million on a huge piece of garbage, The Electric State.

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