this post was submitted on 15 Nov 2024
29 points (79.6% liked)

Enshittification

1600 readers
72 users here now

What is enshittification?

The phenomenon of online platforms gradually degrading the quality of their services, often by promoting advertisements and sponsored content, in order to increase profits. (Cory Doctorow, 2022, extracted from Wikitionary) source

The lifecycle of Big Internet

We discuss how predatory big tech platforms live and die by luring people in and then decaying for profit.

Embrace, extend and extinguish

We also discuss how naturally open technologies like the Fediverse can be susceptible to corporate takeovers, rugpulls and subsequent enshittification.

founded 2 years ago
MODERATORS
 

Above is one of my 2 year old nephew's favourite channels. He watches them everyday. For his parents who work from home, it's the greatest thing. If an ad comes up, he cries and they know something is up.

However, they are clicking the ok button on the TV far too often per video cause of this.

They run that 90+ sponsored content so frequently it's become crap. I've seen Land Rover ads, the one above is a house, and the most annoying is when they run other cartoons like Thomas the Tank Engine or something. If the kid wanted that, no problem. But right now the singing cats are his jam. Cars, property? Someone is paying actual money to get ads in front of 2 year old kids?

Tell me this isn't a scam.

you are viewing a single comment's thread
view the rest of the comments
[–] BroBot9000 12 points 2 weeks ago (1 children)

They are targeting the parents who are stuck skipping the ads for their children.

[–] nicgentile 3 points 2 weeks ago (1 children)

OK. I can see this, but they aren't watching it themselves. Anyway, must make sense to someone. Newpipe has spoilt me and I am grateful for this.

[–] BroBot9000 5 points 2 weeks ago (1 children)

I don’t understand it either. My reaction to seeing an ad for anything is the exact opposite of wanting to purchase it.

I’ve spent enough time setting up ad blockers to thankfully avoid this bullshit but fuck they are really pushing ads hard these days.

[–] nicgentile 1 points 2 weeks ago (1 children)

This.

Parent comes, sees the content isn't what the kid should be watching, presses OK and goes back to work. They don't watch the ad. They have mental filters setup cause they left their kid watching singing cats and if it isn't singing cats, they move on.

[–] BroBot9000 2 points 2 weeks ago

I’m all with you there but clearly some people are stupid enough to fall for it.

Think of how stupid the average person is, and realize half of them are stupider than that.

George Carlin