this post was submitted on 07 Oct 2024
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Enshittification
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What is enshittification?
The phenomenon of online platforms gradually degrading the quality of their services, often by promoting advertisements and sponsored content, in order to increase profits. (Cory Doctorow, 2022, extracted from Wikitionary) source
The lifecycle of Big Internet
We discuss how predatory big tech platforms live and die by luring people in and then decaying for profit.
Embrace, extend and extinguish
We also discuss how naturally open technologies like the Fediverse can be susceptible to corporate takeovers, rugpulls and subsequent enshittification.
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Since there is no clear way to monetize the platform, you can't get enshittification as described by Cory Doctorow.
If you take a more general definition where enshittification means the platform prioritizes X behavior to the detriment of users then there might be some possibilities. For example, maybe the admins of some instance decide to push a political narrative to the point that they become widely defederated, resulting in their users being cut off from the wider Fediverse.