this post was submitted on 19 Aug 2024
1496 points (99.0% liked)
memes
10454 readers
4047 users here now
Community rules
1. Be civil
No trolling, bigotry or other insulting / annoying behaviour
2. No politics
This is non-politics community. For political memes please go to [email protected]
3. No recent reposts
Check for reposts when posting a meme, you can only repost after 1 month
4. No bots
No bots without the express approval of the mods or the admins
5. No Spam/Ads
No advertisements or spam. This is an instance rule and the only way to live.
Sister communities
- [email protected] : Star Trek memes, chat and shitposts
- [email protected] : Lemmy Shitposts, anything and everything goes.
- [email protected] : Linux themed memes
- [email protected] : for those who love comic stories.
founded 1 year ago
MODERATORS
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
Yeah they seem to think of “brand value” as loyalty akin to what people feel for a local sports team, and some brands do have that “hometown favorite” value. I know my hometown brand of potato chips definitely does taste like home. But also, they need to be thinking of it in a term that business ghouls can understand: professional reputation.
The organization of subway has a bad professional reputation. Its customers are unimpressed by its services in their transactions with it, they feel it offers a bad value proposition.
Businesses have gotten accustomed to the brand treadmill rather than just doing something well and being ok with the margins that provides. And if it isn’t an investment in growth a business should be able to reach that point where it finds stability and maintains it, providing stable profits.