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Some subreddits could be paywalled, hints Reddit CEO (9to5mac.com)

submitted 3 months ago by ForgottenFlux to c/technology

450 comments fedilink hide all child comments

Reddit CEO Steve Huffman has hinted that in future some subreddits could be paywalled, as the company seeks to devise new sources of income.

He suggested that the company might experiment with paywalled subreddits as it looks to monetize new features. “I think the existing, altruistic, free version of Reddit will continue to exist and grow and thrive just the way it has,” Huffman said. “But now we will unlock the door for new use cases, new types of subreddits that can be built that may have exclusive content or private areas, things of that nature.”

This is another move likely to anger Redditors. While the platform is a commercial enterprise, its value derives almost entirely from freely offered user content. That means Redditors feel at least some sense of ownership in a community endeavour, so the company needs to tread carefully when it comes to monetization at user expense.

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[–] SamB 17 points 3 months ago

They think that their domination is strong enough so that after an initial backlash, the users will come back since they have nowhere else to go. And they’re kind of right.