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Embracer's Lars Wingefors on the "brutal truth" of the AAA market. CEO also discusses the possibility of raising the price of games to combat increasing development costs (www.gamesindustry.biz)

submitted 5 months ago by [email protected] to c/[email protected]

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[–] [email protected] 11 points 5 months ago

He talks about playtime and that gamers are mostly playing games 6yrs and older but doesn't even speculate on why that is. Could be technology, better gameplay, or some other factor. He's just, "we have a small window we're competing for" but doesn't seem to want to understand why some new games get more playtime than others.