Bats are made of willow wood so I'm not sure what the problem is. Does it mean anything in the US? Or are you going by how it sounds like?
Cricket
This is a community for the game of cricket. I don't know if there's one for bugs yet.
Yeah that's exactly why they named it Willow. Personally I love the name, but I do get why Americans would not get the connection to cricket
It usually refers to the weeping willow tree, I had no idea the connection to the bat. I would think you'd want to call the channel "Cricket TV" or similar.
A lot of Cricket bats made of Willow... Not sure that's makes an inspiring name for a channel though...
word. The Pig Skin channel would be quickly identified as gridiron football here, even among non-sporting fans, but not willow. I am not even sure if they're would be a corresponding term for baseball or ice hockey. No clue what kind of wood is used for that bat or stick.