this post was submitted on 02 Oct 2023
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And what do you do if those Russian franchise owners refuse to rebrand and continue using the BK name, supplies and signage?
Do you stop providing logistical support? Do you cut them off the BK supply chain (shut that down too) and not provide any new menu items / marketing materials?
Has BK done that?
Yes, obviously you should cut supply lines, duh. Why would you supply products to someone who isn't paying for them.
So what is burger king doing wrong here?"
Edit: At least 10 people didn't read the fucking article, BK did cut the supply line. This place is just like Reddit, all hurr durr without reading the article.
They continue operating in russia as if everything's fine.