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Unity cancels town hall over reported death threats (www.theverge.com)

submitted 1 year ago by [email protected] to c/[email protected]

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The Unity pricing debacle has taken an unfortunate, dangerous turn. In a new report from Bloomberg, the company has reportedly canceled a town hall meeting due to what the publication called credible death threats. According to Bloomberg, Unity CEO John Riccitiello was set to address employees Thursday morning, but the companywide meeting was canceled and two of Unity’s offices were closed because of the alleged threats.

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[–] [email protected] 56 points 1 year ago (15 children)

He was the CEO of Electronic Arts when the controversial loot box monetization was added to FIFA 09. He made news when he called developers “fucking idiots” over some developers’ reluctance to introduce monetization schemes earlier in the development process. There’s also the infamous clip of Riccitiello talking during a shareholder call about charging Battlefield players a dollar to reload their guns.

Look at this guy...I couldn't read all of the Bloomberg article due to paywall, so I don't know if this jackass actually provided proof of these "death threats."

While I don't condone them, it seems awfully convenient that an executive who's known to stir controversy with his monetization strategies received "alleged" death threats. I have a hard time believing it without proof because this guy is a sleaze ball greedy mofo.

[–] [email protected] 11 points 1 year ago (10 children)

In any group of people there will always be a tiny subset of the population who will pull this unhinged bullshit. It's unfortunate, but now the CEO gets to play the victim, and anyone who's against his bullshit gets to be painted with the same brush as the unhinged guy.

[–] SnakeRattleNRoll 3 points 1 year ago

Ah, the GamerGate issue. A hugely fascinating dive into consumer management & fury.

It has come up a few times in college communications courses, but it's difficult to have a neutral discussion about.

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