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AMD has been taking so many W's, they're just giving them away (pixelfed.social)

submitted 10 months ago by Spudwart to c/[email protected]

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[–] [email protected] 12 points 10 months ago

I agree, it's just strange from a business perspective too. Obviously the people in charge of AMD feel that this is the correct course of action, but they've been losing ground for years and years in the GPU space. At least as an outside observer this approach is not serving them well for GPU. Pricing more aggressively today will hurt their margins temporarily but with such a mindshare dominated market they need to start to grow their marketshare early. They need people to use their shit and realize it's fine. They did it with CPUs...