this post was submitted on 14 Feb 2025
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I have a mixed feeling about Gabe and Valve.
While I am insanely grateful for proton (even if it was strategically important for them, they didn't do it out of kindness of heart), some other stuff disturb me:
Sigh. Here we go again. I'll just copy one of my older comments about that attitude.
Steam is not a parasitic middle man, it is a collection of services that would have to be provisioned and operated by the developer otherwise. The 30% cut pays for:
If the revenue from the cut exceeds the operational costs: it's called profitability, not theft. The world doesn't run on good vibes.
Yeah you're of course right, they are not a charity and shouldn't have to provide their service for free.
I expressed myself too quickly (the rage!). What I meant is the this cut of 30% is fucking predatory, mafia or middle-age money lender style. You get one third of the rewards of my efforts just for delivering my product? And don't talk about promotion because this store is now stuffed with too many games for visibility.
You can argue "but this is it the standard rate of the industry". Well it is predatory everywhere else and I hate Google and Apple as much for it.
A cut of 10% would be more humane. Or whatever to reach a "normal" profitability. But now the discussion becomes complex because we don't have the concrete numbers.
What is sure, is that it is possible without pain to take way less than 30%. This is something EGS got right, even if I dislike them for many other things (Epic and Tim Sweeney).
Your words have lots of sentiments, but present no facts. I know that Wolfire and Sweeney are independently throwing a tantrum, and we all hate taxes, but I don't see public exposรฉs showing game developers who went hungry because they couldn't afford the 70-30 split.
I'll also remind you that the EGS (12%) is barely profitable, and operated for years at a loss, only sustained by Fortnite (which used dark patterns to extract money from kids, in case you want to see something actually predatory).
I have read your link but they didn't say the EGS is at loss specifically because of the 12% cut nor that the Fortnite money is subsidizing the lower cut.
It could be that the EGS is at loss because creating a new store and client from scratch costs money ?
To be honest here, we don't have the numbers to say exactly how much margin Valve is making. But my guess is the following: if EGS estimated that with a 12% cut they could be profitable if they had enough customers, it makes me think that the cut of valve is way overinflated in regards to their costs.
And yes Fortnite is awfully predatory. But the topic is Valve and Steam there ๐