this post was submitted on 02 Jul 2023
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I feel like you don't remember Digg v4. It was very much a topic on Reddit at the time.
Can't say that I do. What happened to Digg that made people switch?
They updated their interface to V4, which crippled most of, if not all, the functionality the site was used to.
This was also not a surprise to the users (but might have been to the Digg admin team), as the community was very vocal about why they didn’t like the new changes and even made suggestions on how they could be fixed/enhanced.
Digg went through with the V4 changes anyway, which led to a large majority of Digg users officially coming over to Reddit (I was one of them).
What you see at Digg now is a shell of what it used to be. When a majority of content creators/submitters switched to Reddit, it remained a popular topic for weeks, since that was relevant to the latest influx of users.
It was a very similar series of events. Company went back on its mission and values, focusing on making money at expense of its core user experience.