Apple

609 readers

53 users here now

There are a couple of community rules in addition to the main instance rules.

All posts must be about Apple

Anything goes as long as it’s about Apple. News about other companies and devices is allowed if it directly relates to Apple.

No NSFW content

While lemmy.zip allows NSFW content this community is intended to be a place for all to feel welcome. Any NSFW content will be removed and the user banned.

If you have any comments or suggestions please message one of the moderators.

founded 1 year ago

MODERATORS

[email protected]

Apple TV+ spent $20B on original content. If only people actually watched. (arstechnica.com)

submitted 2 days ago by [email protected] to c/[email protected]

7 comments fedilink hide all child comments

Reportedly high budget has brought Apple TV+ a lot of prestige, but not a lot of viewers.

you are viewing a single comment's thread
view the rest of the comments

[–] reddig33 5 points 2 days ago (1 children)

“Ted Lasso” and “Morning Show” have been top ten Nielsen shows. So evidently someone is watching.

https://macdailynews.com/2023/10/20/apple-tv-cracks-nielsens-top-10-streaming-chart-with-the-morning-show/

https://www.imore.com/apple-tv-breaks-weekly-streaming-charts-ted-lasso

[–] [email protected] 1 points 2 days ago

It's all relative, but they are shit out of luck with viewership compared to the spending.

But after five years on the market and a reported $20 billion in spending, Apple can't be happy with 0.3 percent of available streaming viewership.

Apple is notorious in keeping 1st party content exclusive, so it has to be an insane money sink if they are breaking that rule and now will start licensing their content to 3rd parties.